Thursday 18 May 2017

Ad industry's history on gender

... neuroscientists have found that soft drinks still work like illicit drugs, as does fat, salt, and sugar on our brains – but strangely, so do the images we “consume.” Are you sure that you are motivated by your own, sovereign mind or are other forces at play?
This massive industry manufactures societal problems such as sexism, gender, race, and age division, depression, etc. by using subtle (and not so subtle) programming that is plugged directly into the brains of millions of people across the globe.
It isn’t just women who are degraded with print and media advertisements. Men are relegated to a certain patriarchal, hyper-macho role relegating them to caveman status.
A strongly opinionated article with some frank language, this Waking Times feature provides multiple examples of the extreme (but persistent which is really the point) sexism of the ad industry, including this...

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